How would it feel to...
never again ask, What the heck should I post today?
discover that THING that sets you apart from all the other brands on Instagram just like yours, so your ideal customers will actually want to buy from YOU?
consistently create content that feels on-brand, so your followers can easily recognize you and slow their scroll whenever your posts pop up in their feed?
be the best damn caption writer on your side of the Gram, so your followers actually pay attention and remember what you have to say?
plan your whole month of posts in just a few hours, so you’re not spending 5 hours every week staring at a blank screen, trying to force your Insta-inspiration to come?
grow a genuine following of folks who feel like they know you, like you, trust you and want to support you?
have your ideal customers knocking on your door (er, DMs) so selling becomes easy and enjoyable?
Pretty freaking good, right?!
But right now you’re struggling with what you need to do to get there…
You know you need to show up on social, but..
What the heck should you post about?
What can you do to stand out from the crowd?
How can you know it’s even working?
How are all these entrepreneurs showing up consistently and building communities of thousands…
When you can hardly find the time to create a simple post?
You know you need to be purposeful with your content on social media.
You want to make a plan that
works to boost your brand…
speaks directly to your ideal audience…
stops you from wasting an hour every day trying to create a single social media post that will only be seen by a small group of people + just be forgotten in a few days anyway…
And believe me,
You can.
With a little guidance, you can:
tell your brand’s story in a genuine way that attracts all the right people.
create content that moves your bottom line on social without being too sales-y.
plan out your entire month of posts in just a few hours every month so you can spend more time on the things that matter.
build an engaged community of loyal customers who not only keep coming back to buy from you but also spread your message for you by recommending you to all of their friends.
Introducing
The social map
a social media marketing course
for down-to-earth entrepreneurs
who are ready to
show up authentically,
grow your genuine following,
and sell with confidence
on instagram!
with this 5-week program, you will:
Gain the CLARITY + CONFIDENCE you need to show up on Instagram CONSISTENTLY for your brand, so you can make a bigger impact (and more sales with ease!)
Share your authentic stories to drive a deeper connection with your ideal customers, so they’ll always want to buy from YOU (and not that Joe Shmoe brand over there🙄)
Come at social media every month with a purposeful plan-of-attack that will strategically work to spread your message, build your brand’s community and move your bottom line!
Save yourself hours every month, so you can spend less time worrying about what you should post to social media and more time working on your business + enjoying your life.
This social mapper has two businesses...
Julianne is a dietician for adventurous women, plus she hand sews rad artist-designed climbing chalk bags on the side!
Here's what she has to say about the feel good social map!
with the social map, julianne can now easily market both of her businesses on social in a strategic way without the overwhelm!
What will you learn?
module 1:
Create your strategy
Build the foundation for your brand on social by honing in on your story, mission, values + audience!
Learn how to tap into your brand voice to develop your know / like / trust factor with your ideal followers!
Hone in on your brand’s visual style to easily create a cohesive and magnetic feed!
Outline the logistics of your posts so you can reach your ideal audience when and where they’re at!
Create guidelines for what you should be posting about to connect with your customers in the best way!
module 2:
Craft Your Content
Gather great inspiration throughout your week, so you’re never grasping for ideas of what to share!
Develop your storytelling skills, so you can hold your audience’s attention and cultivate more personal connection!
Choose the best visuals for your posts that stand out on saturated social media platforms & make your brand recognizable!
Learn how to write captivating captions for social media that boost engagement and drive conversions!
module 3:
Plan Your Posts
Hone in on your perfect post-planning workflow to match your captions with visuals that all flow together!
Learn how to lay out the BIG PICTURE every month, so all of your content will work together!
Steal our content-planning calendar system to organize your campaigns + social posts every month!
Lay out your Instagram grid in the most cohesive way, so you attract your ideal followers when they land on your profile!
Schedule all of your social posts at one time, so they’ll automatically go out on the right day & time without having to lift another finger!
module 4:
Grow Your Following
Learn how to to engage intentionally with your audience, so they’ll get to trust you and want to buy from you!
Nurture your ideal followers and build your community in the most genuine & purposeful way!
Create a strategy for targeted outreach, so you’re not waiting for your ideal followers to find you!
Learn how to DM with confidence and authenticity, so it becomes less weird and more heartfelt!
module 5:
Sell with confidence
Learn about the best sales techniques for Instagram, so selling becomes less stressful and more fun!
Find out how to plan campaigns for new product/service launches and sales, so your messaging works together!
Take your marketing to the next level with giveaways and influencer partnerships to increase your visibility and reach!
Learn how to read all your account’s analytics to see what’s working and what’s not working, then adjust your strategy accordingly!
are you ready, friend?
Let's do this.👇
the social map
Your Investment:
One-time
$397
(Save $50! That’s like, a pair of new shoes. 😉)
or
3 payments of
$149
(1st payment due immediately. 2nd & 3rd billed every 2 weeks.)
but that’s not all…
When you enroll today, you'll also get a bunch of
cool bonuses!
Bonus #1:
Confidence Booster Bootcamp!
($147 value)
Your social strategy could be the best thing since sliced bread, but it’ll never work if you’re too scared to actually show up on instagram!
This bonus bootcamp will take you from NERVOUS / TIMID / UNSURE to EXCITED / SELF-ASSURED / ASSERTIVE when it comes to showing your face, telling your story and actually posting on social media! We’ll be doing a great deal of mindset shifting, self-appreciating, reality checking and more.
Bonus #2:
Taking Better Photos! guest Workshop
($147 value)
You know what you want your brand to look like on social, but how the heck do you actually create the great visual content?
In this 1-hour bonus workshop with special guest photographer Holly Mandarich, you’ll learn how to easily take + edit great photos that fit your brand vibe. Plus, we’ll walk you through the best way to plan out your content creation sessions so everything goes smoothly and you can be sure you’re getting the shots you want!
Bonus #3:
Let's get reel! guest workshop
($147 value)
instagram reels are getting Great engagement on the platform, but they can be super confusing and overwhelming to tackle, right?
In this 1-hour bonus workshop led by special guest & social media specialist Lianamar Davila, you'll learn how to plan, prep for and create your Instagram reels in the easiest and most strategic way! She’ll help you understand WHAT Reels you should make to get the best results, plus share tips for how you can increase engagement and get people to take action!
Bonus #4:
Getting Clear on your brand values! guest workshop
($147 value)
If you know you need to talk about your brand values - but aren’t really sure what they are or how they align with your brand. we’ve got you.
In this 1-hour bonus workshop led by special guest & purpose coach Jacqueline Malocu, you'll learn how to get clear on your brand’s values and integrate them into your messaging and content to get your followers fired up! She’ll share tips for how to distinguish the meaning behind your brand values for your business and share tips for leaning into them.
Bonus #5:
Pinterest 101! guest Workshop
($147 value)
ready to take your brand to pinterest, drive website traffic and boost your online conversions?
In this 1-hour bonus workshop led by special guest Pinterest consultant Julia Bocchese, you'll learn the best way to use Pinterest to boost your website visits and make more sales!
Julia will teach you the best way to get started on this popular social search engine, how to create blogs + pins that convert!
Bonus #6:
IG Live: Start-to-finish checklist!
($97 value)
face-to-camera live video got you feeling all kinds of nerves? I’ve got a checklist to boost your confidence and ensure your live is a success!
With this checklist, you’ll be as prepped as possible to finally hit that “Go Live” button. You’ll know exactly what to do before, during and after your Instagram Live to ensure it goes smoothly AND I’ll share my tips for recovering when the inevitable hiccup hits (which is always will ;)
bonus #7:
totally-not-awkward dm swipe book
($97 value)
it can be really weird to shoot someone you don’t know a direct message, can’t it? Not anymore, friend.
With these super friendly and non-imposing DM scripts, you’ll hit that send arrow with confidence and enthusiasm - instead of wanting to go hide under a rock. These conversation templates will help you cultivate those genuine connections and build real relationships with your ideal customers!
That's over $900 worth of bonuses!
Does this sound like something you need?
enroll today to take advantage of these bonuses!
sign up today!
One-time
$397
(Save $50! That’s like, a pair of new shoes. 😉)
or
3 payments of
$149
(1st payment due immediately. 2nd & 3rd billed every 2 weeks.)
Take it from this social map grad…
Holly is an adventure brand photographer who takes beautiful photos and tells awe-inspiring stories, but she needed a little help marketing her business on social media...
After a year of working with Kinsey (and taking the feel good social map course), here's what she has to say!
Holly can now share her amazing stories with her audience in a purposeful way that builds her loyal following and promotes the succes of her biz!
Right now, you might be thinking...
Do I have enough time for this?
Here’s the thing: This program does require a wee bit of time + commitment, BUT if you can carve out an hour a week in your schedule right now, if you can commit to giving your social media intentional effort, you will save SO MUCH MORE time in the future. This program will give you the tools to continuously save time for as long as you continue to use social media to market your biz.
(I’m talking hours every month and full days every year!)
Is this something I should be focusing on right now?
Social media is the best way to reach the whole wide world of your ideal audience + spread your message + increase your sales + build your loyal community… all for free! It can do so much to boost the success of your business, but you need to do it right. This program will help you use social media intentionally AND take back time you’re already spending on social media every month, so you can put more effort toward all of your other priorities.
Is this worth my time + money?
We all hate wasting time and money, right? This program will make your social strategy more effective, so you’ll know the energy you’re putting into your social media every month is propelling you toward success. With this program, you’ll stop slapping things on social media that aren’t doing anything to move your bottom line. Instead, you’ll know you’re on the path to success.
Is this a good fit for me?
this program is perfect for you if you're an entrepreneur who:
works hard on your business so you can spend more time doing the things you enjoy
is ready to stop wasting your time on social media and take control of your strategy & schedule
wants to use social media in a purposeful way to build a loyal community of returning customers
This will change your life...
But don't just take my word for it!
Let’s hear from kiley…
More confidence, less overwhelm and almost 1500 new followers organically?!
I'd call those RESULTS. 🤩🤗
When my Social Map student kiley shared her amazing results with me during an interview for the podcast, I was seriously cheesin' 😄
“we grew almost 1,500 followers just from showing up more consistently and creating strategic content…”
(listen to the full case study episode now 👇)
plus, Paige has something to say…
Paige is a content marketer who works with heart-centered artisans and small business owners to improve their promotions, but social media has never exactly lit her up…
she decided to up to insta-game by enrolling in the feel good social map, and here’s what she has to say about it!
And SHelby’s Singing praises!
“as a social media manager, The social map was a game-changer for my own social media strategy and the work i do for my clients!
kinsey breaks down strategy / content creation / batch-planning / monthly workflows in a way that makes sense and is easy to repeat every month - no matter where you’re at in your business or what industry you’re in.”
- Shelby | Social Media Manager
but, who am i to be teaching you anyway?
Hey friend! I’m Kinsey…
I help rad entrepreneurs use social media to purposefully market their biz in a way that feels good.
I decided to create The Social Map after hearing from countless entrepreneurs that your biggest complaints when it comes to social media is that it’s CONFUSING and TIME-CONSUMING.
I kept hearing it over and over...
What the heck am I supposed to post on social media everyday?
How can I create content that resonates with the right people?
Why should I spend time posting to social when I have no idea what I’m doing?
What can I do to make social media take up less of my time?
So, i'm helping you fix it!
With this program, I’ll teach you my process for creating social media strategies for small biz owners & artisans who want to build genuine communities for their brand.
Plus, I’ll share my own tried-and-tested content-planning system that I use every month to batch plan my clients’ social media content calendars (and Feel Good Social’s!)
These systems changed the game for ME, and I know they’ll do the same for you.
You see, I’ve been in the social media management business for a few years now - and I’ll be honest with you, it got really hard. It came to the point when I couldn’t handle posting everyday to each of my clients’ accounts. It felt like that’s ALL I was doing (because it kind of was) and I didn’t have time for anything else.
Then, I began to batch my planning process. I would look at the BIG PICTURE to create a monthly strategy, then layout all of the social posts for the month at the same time…
And guess what?
everything got so much easier, my friend.
I wasn’t wasting hours everyday, trying to figure out what to post, finding the right photo, searching for hashtags. It was seriously such a relief when I got into my planning rhythm and repped out all the posts for my clients in one sitting. The most time-sucking part of my job was DONE - so for the rest of the month, I could focus on the stuff that was truly going to move the bottom line.
Plus, we started getting better results. When I outline a BIG PICTURE strategy every month, our messaging becomes more aligned, consistent + purposeful - and our content can be more goal-focused, so it performs better. Not only have our leads and conversions increased, but our audience has become much more engaged (and that’s where the magic really happens).
and that's what I want for you.
I want you to use social media intentionally to grow your business and build your audience - and I want you to do it in a way that works with your lifestyle and feels good in your gut.
Are you ready to start using social media more strategically to propel yourself toward the success of your business PLUS save yourself a whole ‘lotta time + stress every month?
frequently asked q’s:
when does this course start?
You will have access to the course content immediately upon enrollment!
Pretty nifty, huh?
is this a group program?
Live group support is not currently running for this program; however, if you have any questions about the content, you’ll be able to email the FGS team - and we’ll help you out!
Plus, when we run the course LIVE in the future, you’ll be invited to participate in the community + events fo’ free! #winwin
What if I need more support?
If you feel you’d like more personalized 1:1 support, we offer several other options.
Please schedule a complimentary discovery call here and we’ll chat about your options.
can i join in the future?
The Social Map will be available for enrollment in the future; however, the price may be going up. This is the lowest price you’ll ever be offered for this program, so if you know you’d like to join, now is the time, my friend.
Still not sure? Take it from Courtney…
COURTNEY NEUMANN
@flowandroot
“Kinsey IS extremely thorough, knowledgeable and a joy to connect with!
Tackling Instagram as a new business owner can be frustrating, and I was nervous I'd leave our meeting with an overwhelming list of to-dos and a feeling of 'now what?'
Instead, I felt empowered and capable of meeting the strategic goals she created in her five-step action goals.
Kinsey's approach is encouraging and supportive, and I feel genuinely cared for and listened to working with her.”
Courtney Neumann of @flowandroot