EP 91: Need a Good Promo Strategy For Your Products and Services? Take Mine!
Oh hello there, my rad entrepreneur friend,
and welcome to the Feel Good Social Podcast!
So we all know that you have to continuously market yourself and your brand in order to get clients and make sales, right? Cause if people don’t know what you have to offer then they don’t know if they need your help. So when you are in a highly promotional period in your business, like launching a new product or service, putting on a sale or a limited time offer, or taking advantage of the holiday season, your marketing efforts need to adjust accordingly. And that can quickly become a lot to manage all at once. So in this episode, I’m breaking down the launch strategy that I use every time I’m in a promotional period for Feel Good Social.
I cover:
+ What exactly a promotional campaign is
+ Why implementing a solid campaign strategy will make your launch (and life) so much easier!
+ The two parts that make up my campaign strategy. The pre-launch runway and then the actual launch
+ 5 content themes that I use to brainstorm my content
+ How to effectively repurpose your content as part of your campaign strategy
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